An elevator pitch is a brief speech that you can use to gather interest in your next project, venture or about what your organization does. It can be used to pitch an idea, project or product, or even to introduce yourself.
The key points of an elevator pitch template can include:
- Who
- What
- Why
- When
The duration of a good elevator pitch should be around 20 to 30 seconds, the time spent in a real elevator ride. Another important aspect about elevator pitches is that it should memorable, succinct, and interesting to the audience. It should communicate your Unique Value Proposition in a very efficient way.